Team attendance
Time-bound attendance capture with GPS verification gives supervisors an accurate daily record across field and depot teams.
Case Studies
260 Brands
260brands.comField Sales & Distribution Digitized
How 260 Brands digitized field sales, executive stock, and collections across Zambia with Neome
260 Brands moved attendance, beat plans, sales visits, orders, executive stock, modern trade, collections, and quality complaints onto one Neome platform, with native apps that keep working when the field team has no network.
FMCG food and beverage manufacturing and distributionLusaka, Zambia
Offline
Full offline mode with auto-sync
GPS-verified
Attendance and sales visits
Beat-wise
Route planning and coverage
1
Platform for sales, stock, and collections
The challenge
Field execution, stock held by sales executives, modern trade accounts, collections, and quality complaints were tracked across phone calls, spreadsheets, and paper, leaving management with little reliable visibility into what happened each day. Much of that work happens on beats through remote areas where mobile network is weak or missing entirely.
- No dependable record of whether field teams reported for work or worked their assigned beats.
- Sales visits were reported verbally, with no way to confirm an outlet had actually been visited.
- Orders captured on paper and over calls were slow to process and easy to get wrong.
- Stock issued to sales executives could not be reconciled against what they sold or returned.
- Beat and route plans lived on paper, so coverage gaps only surfaced after the fact.
- Modern trade accounts needed different handling from traditional retail but ran through the same informal process.
- Quality complaints from the market were collected informally and often lost before resolution.
- Sales targets, achievement, and outstanding collections were reconciled by hand at month end.
- Sales teams travel daily to remote areas with little or no mobile network, so nothing could be recorded at the point of the visit.
- The field team is not highly technical, so anything that looked like conventional sales software risked poor adoption.
The Neome solution
Neome gave 260 Brands native Android and iOS apps with a chat-based interface and full offline support, so attendance, beats, visits, orders, executive stock, collections, and complaints run as connected workflows whether or not the team has a signal, with real-time dashboards for sales management.
Beat planning and rider routes
Daily beats and routes are assigned and tracked for sales executives, with tricycle rider routes covering last-mile outlets.
Sales visits and quality complaints
Visits are GPS-tagged with role-specific forms and photo capture, and quality complaints raised in the market are logged with evidence and tracked to closure.
Orders across traditional and modern trade
Field orders from retail beats and modern trade accounts are captured digitally through workflows suited to each channel.
Executive stock request and assignment
Warehouse inventory connects to per-executive stock through a request-and-assign flow, so what each executive carries is reconciled against sales and returns.
Targets, collections, and ledger
Sales targets and achievement track against live activity, while payment collection entries post to a customer ledger instead of month-end reconciliation.
Full offline mode on native apps
Native Android and iOS apps let the team record attendance, visits, orders, stock, and collections with no connection at all. Anything submitted or edited offline syncs automatically once the device is back on a network.
Chat-based interface
The apps work through a familiar chat-style interface, so a non-technical field team picks the platform up quickly instead of being trained on conventional sales software.
Workflow digitized
1Attendance
2Beat plan assigned
3Outlet visit
4Order captured
5Stock assigned
6Delivery
7Payment collected
8Ledger updated
Before and after Neome
Before
After
Attendance reported informally
Time-bound attendance with GPS verification
Beat plans on paper with unclear coverage
Assigned beats and rider routes tracked daily
Visits confirmed verbally
GPS-tagged visits with forms and photo capture
Orders on paper and over phone calls
Digital orders for both retail beats and modern trade
Stock with executives left unreconciled
Request-and-assign stock tracked per executive
Quality complaints lost in informal channels
Logged complaints tracked through to closure
Targets and collections reconciled at month end
Live target achievement and a running payment ledger
Nothing recordable where the network dropped out
Full offline capture that syncs automatically on reconnect
Software the field team would need training to use
Chat-based interface the team learns in a single sitting
Measured outcomes
Verified
Field attendance
GPS-backed attendance replaced informal reporting across field teams.
Daily
Beat coverage
Planned versus actual coverage is visible the same day, not weeks later.
Offline
Field data capture
Visits, orders, stock, and collections are recorded with no signal and sync on reconnect.
Reconciled
Executive stock
Stock assigned to each executive ties back to sales and returns.
Tracked
Collections
Payment entries post to a ledger with visible outstanding balances.
One
Source of truth
Attendance, visits, orders, stock, collections, and complaints in one system.
Key learnings
- A field tool has to keep working with no signal and sync later, or remote beats simply go unrecorded.
- A chat-based interface let a non-technical sales team adopt the platform with very little training.
- GPS verification on attendance and visits turns field reporting into evidence rather than recollection.
- Traditional beats and modern trade need distinct order workflows, but they belong on the same platform.
- Tracking stock in the hands of sales executives closes the gap between dispatch and actual sales.
- Capturing quality complaints in the field, with photos, protects the brand before issues spread.
- Linking targets and collections to daily activity removes the month-end reconciliation scramble.
260 Brands now runs its Zambian route to market on one platform. The field team works through a chat-based app that keeps recording in low-network areas and syncs automatically, so attendance, visits, orders, stock, collections, and quality complaints stay connected end to end.
Ready to map your workflow?
Talk to Neome about the modules and rollout path that fit your team.